Road signing
Client: npk industrial design, ANWB
In the Netherlands ANWB is the authority on road signing. The designers of npk industrial design were asked to redesign the existing road signing to improve consistency, comprehensibility and legibility. Therefore feedback of users was necessary.
For several pictograms for local objects, such as resting area and industrial estate, new versions were developed.
P5 evaluated these pictograms with a quantitative test (according to ISO 9186, with over 100 respondents) and qualitative in-depth interviews.
Based on the findings the pictograms were detailed further and at this moment they are applied when new road signing is placed.